COURSE DESCRIPTION

Once the business idea has been refined, the course takes participants through the process of deciding what business model they should apply to their venture. Focusing on the concept of the value proposition, it explains how to determine where their business’ value lies, and how their business might generate revenue from it. It concludes with the creation of a Business Model Canvas and an explanation of how to use storytelling as a powerful tool for communication, in preparation for the next course.

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COURSE STRUCTURE

  • Module 10: Value Proposition
  • Module 11: Having a Strong Business Model
  • Module 12: Building a Business Model Canvas
  • Module 13: Storytelling
YOU WILL BE LEARNING
entrepreneurship