Being able to provide a strong customer experience is crucial for any business.  Over time, being known as a company that is able to offer, not just great products or services, but also a great customer experience can become a core part of your business identity, giving your company a competitive advantage. This module thus introduces what a customer experience is, why is it important for small businesses, and the strategies and tools to retain customers and make them loyal customers.

YOU WILL BE LEARNING
trademarketing & branding & sales