While selling in the international market can certainly be lucrative, not all businesses need to export. Some SMEs may not be ready for it, or may simply be operating in sectors or regions for which export opportunities are currently limited. This module thus introduces, not just the importance of global markets, but also what it actually takes to engage in international trade, asking participants to seriously consider whether or not international trade might be something in which they would like to engage, whether now or in the future.